Pharmacia's brand, according to plan.
Icon received a request for project management resources. We were among just a few
companies in the world with the experience and infrastructure to handle a project of this scale on a
turnkey basis, at a competitive price. This gave the customer an opportunity to gain the significant
benefits of single-sourcing the project. Pharmacia hired Icon.
Icon greatly simplified the project by changing how a site was defined--many groups of sites
on the original list shared the same general location--which reduced the initial 700-site list to 180.
We then created a detailed electronic database, including photographs, documenting each site and
determining what was--and was not--needed.
Icon utilized its worldwide network of manufacturing and installation partners to successfully
implement the program, assuring the highest level of quality and consistency across all locations.
Icon completed the project well within the established budget and
timeframe.